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1919 Lord & Taylor Print Advertisement Clipping - Fifth Avenue New York - Progressive Era - Ready For Framing
1919 Lord & Taylor Print Advertisement Clipping - Fifth Avenue New York - Progressive Era - Ready For Framing
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Antique Original 1919 Lord & Taylor Print Advertisement Clipping - Fifth Avenue New York - Progressive Era - Ready For Framing
This 1919 Print Advertisement Clipping From Lord & Taylor Reflects The Growth Of Department Store Retailing In The United States During The Early Twentieth Century, A Period When Urban Stores Expanded Along Fifth Avenue In New York City And Served Middle And Upper Class Consumers. The Advertisement Promotes A Midsummer Clearance Sale Of Men’s All Wool Suits And Illustrates The Shift From Custom Tailoring To Ready To Wear Clothing, Which Became More Common After World War I As Industrial Production Increased. The Listed Prices And Fabric Types, Including Flannels, Worsteds, Cheviots, And Tweeds, Show The Continued Demand For Durable Wool Garments In Men’s Fashion During The Late 1910s. The Inclusion Of Shoes And Shirts In The Sale Demonstrates The Department Store Model Of Offering Complete Wardrobe Goods In One Location. The Use Of Clearance Pricing And Seasonal Sales Language Reflects Established Marketing Practices Of The Period, While The Reference To Rising Prices Connects To Postwar Economic Conditions And Inflation In The United States Following The End Of The First World War.
In Very Good Antique Condition – Trimmed Edges, Tear On Bottom With Archival Tape On Reverse, Paper Toning Due To Age And History-Collectors Watermarked That Is Not On The Clipping. Measures Approx. 8-5/8" Wide by 16-1/4" Tall.
Product Photos Include A Watermark And Possibly An Object For Scale / Photography Purposes Only. Also, Product Listings May Include Newspaper Images, Display Photos Or Short Video Clips Relevant To The Item Which Are Not Included In The Purchase. The Product Title Is For The Exact Item Available.
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